Who is This Jake Anyway?
Aside from our jaunty name, we are known for our innovative, integrated approach to digital marketing. We are a group of strategists, artists and engineers working together to deliver creative solutions that build business.
Visit Our Studio
Our studio is located in the heart of Georgetown, just off the historic C&O Canal. Like our design aesthetic, we prefer modern interiors -– clean, bright and functional. Large whiteboards for brainstorming, a dedicated conference area for client meetings and a private backyard garden ensure that our team has enough creative space to come up with inspired ideas.
Meet Our Team
10. The Fine Tuning & Follow-Up
Core to our practice, we believe that you cannot improve what you do not measure, which is why we’ll monitor the performance of your website through the use of Google Analytics and other tools. This way, we can suggest changes and continue to make refinements that speak directly to visitor statistics, user feedback and other data.
What exactly is Google Analytics?
Analytics is a service offered by Google that generates detailed data about a website’s traffic and helps measure conversions and sales. It’s important because it offers valuable insight into who is visiting your site, and from what source (search engines, social media, etc.), so that you can formulate or refine a successful online marketing strategy.
Will you maintain my site over time?
The greatest feature of Jake sites is the built-in Content Management System, which allows you to quickly edit each page so that your content remains fresh and new. That said, we are always available to design graphics, help with copywriting or provide other services to encourage as much repeat traffic as possible.