With stores and kiosks in DC, Maryland and Virginia, Olivia Macaron is the Washington area’s destination for airy light macaron confections, perfect for custom corporate events, special occasion catering, baby and bridal shower favors, and other events.
While the bricks-and-mortar locations were experiencing increasing success, the boutique’s online store didn’t reflect the same sophistication and fun. With an outdated website design and clumsy e-commerce interface, web-based sales were lagging behind.
After a top-to-bottom site redesign including custom drag-and-drop box builder, e-gift cards, blog, and more, Olivia now has an engaging, user-friendly website that they can manage in-house. Sales are soaring with online revenue nearly doubled three months post-launch!