Entertainment Software Association
The Client
The Entertainment Software Association (ESA) serves as the voice and advocate for the video game industry. Their mission is to expand and protect the dynamic worldwide marketplace for video games.
The Challenge
Despite representing some of the most dynamic and innovative companies in America, ESA’s own website was outdated and unimaginative with a disorganized library of industry research, policy filings and other resources.
The Result
Inspired by the leading-edge gaming industry, Jake’s UX and design team created a digital platform that showcases striking visuals, encourages user engagement and provides a seamless experience for a diverse user mix.
