• Brand Positioning
  • Copywriting
  • Direct Mail
  • Logo & Identity Development
  • Online Advertising
The Client

CQ Press, a leading publisher covering politics, policy and people, called on Jake to reinvent its decades-old image and help market its print- and web-based directory products.

The Work

Jake transformed the dated Roman columns of CQP’s old logo and re-imagined the symbol of tradition using a modern, more relevant font treatment and color palette.

The Result

We introduced the new look in print and online via a series of direct mail pieces and web banner ads on, and more.