Are you a digital marketing expert looking to use your expertise to create online marketing strategies and develop long term relationships with clients? Join the talented team of digital experts at the Jake Group and see your work making a difference.​

The Jake Group, a boutique digital agency in Washington, DC, is seeking a Digital Marketing Manager to join our growing team. This position works with our marketing team to help our clients identify, implement and manage effective online marketing strategies. You should have a strong grasp of current marketing tools and be able to lead integrated digital marketing campaigns from concept to execution. If you want a sense of ownership over your work, a chance to have an immediate impact on client outcomes, and the opportunity to help shape Jake’s digital marketing offerings, we would love to hear from you.

Responsibilities

• Work directly with clients to understand their marketing needs and goals, and identify conversion points and key-performance indicators
• Plan and execute digital marketing projects, including SEO/SEM, marketing email, social media and display advertising campaigns
• Design, build and help clients maintain social media presences
• Measure and report performance of all digital marketing campaigns, and assess against goals
• Identify trends and insights, and optimize spend and performance based on those insights
• Collaborate with internal design and development teams to create campaign resources such as campaign graphics, landing pages and website integrations
• Utilize strong analytical ability to evaluate end-to-end user experience across channels
• Contribute to our overall digital marketing service offerings through evaluation of emerging technologies, market trends and client needs

Requirements

• BS/MS degree in marketing, data analytics or a related field
• Expertise in working with clients to identify target audiences, key-performance indicators and digital campaign strategies that serve client business goals
• Experience leading digital marketing projects including SEO/SEM, marketing email, social media and/or display advertising campaigns
• Strong knowledge of website analytics principles and tools (e.g., Google Analytics)
• Experience in setting up, managing and optimizing Google Adwords campaigns
• Experience creating and managing social media marketing campaigns
• Working knowledge of HTML, CSS, and JavaScript development and constraints
• Habit of keeping up on trends and best practices in online marketing and analytics
• Experience working directly with clients and a positive, service-oriented manner
• Strong interpersonal communication skills
• Comfortable working as part of a small, busy creative team and willingness to pitch in when and where needed
• Ability to adhere to production schedules and work under tight deadlines

Benefits

Pay and benefits commensurate with experience. Work is entirely remote for the time being, though may return to a hybrid model in the future with our main office in Georgetown. To apply, please submit a cover letter, resume, relevant links (e.g., website, portfolio, Github), and salary requirements. No phone calls please.